Chiropractic Marketing News - Google's New Game Changer

Several months ago I came across something very interesting and innovative, as it relates to chiropractic marketing. Without a solid understanding of what I'm going to share will hurt your marketing efforts, particularly when it comes to capturing video, and trying to get mass exposure.

As I dug down a little in the world of social media and search engine optimization (SEO), I discovered that Google has begun to use speech to text conversion. Simply put, this means that they speak of extracting text from your video and then converting it to plain text.

While I was doing my chiropractic marketing research and homework, I could not find a way out (of their mouth), why they do it. But the answer is clearly, in my opinion. When it comes down to it, Google is always looking for relevant content. This is the main reason they are now use your spoken words to classify and rank your video, irrespective of the network, sharing video, your video on.

So what does this mean for the average chiropractor chiropractor in their efforts to marketing on the Internet?

Well, in most cases, you can greatly increase your score with your Google chiropractic website by adding keywords to your spoken audio from video. Keep in mind that only with the help of music written for the text in the slide show does not work, and if in terms of SEO.

Remember when you write your plan or video script, and enable to put the keywords you want to rank in search engines ahead, and actually say them periodically through the video. Do not just randomly throw them into the format. It is best to fit them in as natural sounds, taking nothing from the flow of your presentation.

As a suggestion, you can write your plan for how you write a part of your chiropractic website that you would like Google, Yahoo or Bing for indexing. The main reason is that their speech to text conversion, they use the same algorithm as if it were a written text, as in the article.



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